New! Kenra Color Ultra Ash Series

By Kenra Professional

Kenra Color Ultra Ash series chart showing three new shades (9UA, 7UA, 5UA) with before and after swatches and the tagline ‘Control You Can Count On’

Kenra Color is proud to introduce its new Ultra Ash series! Kenra Color Ultra Ash Shades were designed specifically for a simple one-step solution on darker bases to counteract warmth while lifting. Ultra Ashes are formulated without a natural background and are predominantly blue based, which makes them great for controlling warmth when lifting up to 4 levels as well as making tonal changes from warm to cool when depositing. They can also help to add coolness and additional control in an existing formula.

There are three permanent shades in this series: 5UA, 7UA, and 9UA. 5UA provides control for underlying pigment on levels 1-5, 7UA provides control for underlying pigment on levels 4-7, and 9UA provides control on underlying pigment levels 6-9. 9UA can also be used for icy, blue-ash control or fashion looks while toning on pre-lightened hair using 10 Volume Kenra Color Developer.

Three Kenra Color Permanent Ultra Ash boxes (5UA Light Brown, 7UA Medium Blonde, 9UA Light Blonde) stacked together on a marble surface

Favorite Formulas using Ultra Ash:

Formula:
9UA + 7UA + 8B + 8N + 10vol Ultra Ash combined with permanent shades to create a tonal refresh; applied on dry hair on pre-lightened sections By Kendra Alia @iamkendraalia

Before-and-after showing hair transformed from voluminous natural frizzy coils to sleek, glossy ash-brown waves using Kenra Color Ultra Ash

Formula:
Balayage and Foilayage: Blue Powder Lightener + 20vol Roots: 7NUA + 10vol Mids and Ends: 9NUA + 20vol By Addie Fernandez @artistry_by_addie

Side-by-side before/after showing frizzy, voluminous brunette hair transformed into a smooth, sleek highlighted lob using Kenra Color Ultra Ash

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